Aesthetic Medicine Magazine

The EM Word

Article Type: Press

Publication: Aesthetic Medicine Magazine

Published: 01/Apr/2019

The EM Word.

Dr Rita Rakus introduces HIFEM technology to her clinic with EMsculpt and EMsella chair treatments.

Dr Rita Rakus is said to have one of London’s busiest clinics, and one of the reasons she’s maintained that reputation throughout her long career in aesthetics is the fact that the clinic is constantly moving with the times and staying ahead of the curve by offering new and innovative treatments alongside trusted staples.

Located in the heart of Knightsbridge, opposite Harrods, the clinic is the first in the UK to have both the BTL EMsculpt and BTL EMsella machines, providing a centre of excellence for HIFEM® technology.


The natural results of ageing, weight loss and weight gain can have negative effects on skin firmness and the appearance of body shape. For individuals who are not only interested in diminishing stubborn fat, but are also wanting to improve the tone and shape of common problem areas like the butt and stomach, EMsculpt offers a new solution.

Having gone through seven independent based clinical trials, testing for safety and efficacy, EMsculpt claims to be the only procedure to help both women and men build muscle and burn fat. It does this by using revolutionary technology to restore the core, sculpt the abs and shape the buttocks – all without surgery and no downtime.

EMsculpt uses non-invasive High-Intensity Focused Electromagnetic (HIFEM®) technology to induce supra-maximal muscle contractions which aren’t achievable through voluntary contractions. This means the muscle tissue is forced to adapt to the extreme conditions and responds with a deep remodelling of its inner structure, resulting in effective muscle building and fat burning.

As well as significantly improving muscle tone and sculpting the body, this treatment is also the world’s first non-invasive buttock lift procedure to lift, shape and firm the bottom to achieve a perky posterior.


The EMsella chair is the first FDA-approved device that can actually help improve incontinence. Using the same HIFEM® technology to target the pelvic floor region this ‘magic chair’ delivers the same effect as performing 11,000 Kegel exercises in just one fully-clothed session. A course of four treatments has been clinically proven to achieve an 84.5% satisfaction rate for patients and a 75% long-term improvement in this condition.

As a global ambassador for the brand and a recognise expert in BTL’s technologies, Dr Rakus is also combining the two treatments in one one-hour session for the ultimate in core-tightening.